What’s Happening at Activision Blizzard?

The only true constant in life is change. And yet, there are times where said change can be downright frightening when it occurs far too fast. For Activision Blizzard, that time is now. In case you’ve been in a coma for the last several months, let us catch you up to speed. It’s no secret that the landscape within Blizzard has been shifting over the last couple of years. In fact, some may even say that the Blizzard of today is hardly recognizable from the company that came before. Blizzard has arguably been one of the most famous – or […]

A New Realm Of Possibility: The Democratization of Game Development  

The realm of contemporary game development seems to bear no resemblance to its not-so-distant past. The newfound accessibility of development tools has truly placed the power in the hands of the users. Think back to the kind of video games that were coming out ten years ago; then five – chances are the ones that come to mind are those that were produced by some AAA development house – or in rarer terms, a small indie studio that got lucky in the market. Modernising Due to the nature in which the software world of the past decade was structured, it […]

Mind Games: Psychological Hooks in Modern Gaming

As much as we’d like to believe that we are far more than just the result of millions of neurochemicals within a flesh bag that’s wired to crave the most pleasurable outcome, it’s hard to argue with the data. An indicator that is bashing us over the is the amount of time we spend gaming our lives away in virtual worlds, seeking our next delicious feedback loop or dopamine fix in the latest games to drop. Over the years, the amount of time that we collectively put into video games has skyrocketed – and with the onset of online gaming, […]